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BRAZILIAN KERATIN TREATMENT
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KERATIN TREATMENT  
FAQs


We carry the safest brand to fit what you want and looking for.  
Keratin smoothing treatment eliminates up to 95% of frizz  and instantly adds amazing
shine, silkiness and condition to the hair.

Outstanding Results

Clients rave that “this is a life-changing experience”. Hair is more manageable, smoother and easier to style than ever before.
It is perfect on all types of hair – including , bleached, color treated and chemically processed hair and we can do this treatment after any chemical process, same day!

- Quick - On average, the treatment takes one stylist 1  to 1 ½  hours depending on the length and texture of the hair.

- Affordable - It brings the price of silky straight hair to a reasonable level, expanding your customer base while remaining an upscale process.

- Universal - It can be used on colored or highlighted hair. In fact, it can be used on any type of hair.

- Gentle - It is NOT meant to be permanent and it DOES NOT require neutralizer or immediate rinse.
It requires redoing approximately every 3 to 6 months.
That is why it blends with the natural growth of hair.

- Natural - It does NOT use strong chemicals to open and close the hair cuticle in an effort to straighten it, “breaking the bonds” of the hair shaft.
Keratin is a natural substance which comprises approximately 88% of your hair.

- Healthy - It coats the hair preventing further damage. The results are SOFTER AND SHINIER  hair.


- Simple - Our specially formulated line of shampoos and conditioners are the best available for maintaining the most long-term results.

- Simply Amazing - The results speak for themselves.

What Is It?

Keratin is a type of protein high in the amino acid “Cystine.”  This special amino acid is what makes hair super tough and extremely elastic. Scientists refer to Keratin as a
“Biopolymer,” due to its unique structures and interesting properties. Biopolymers are found throughout nature and give form and structure to naturally occurring substances all
around the world; everything from leaves to trees, and turtle shells to goose down. Keratin is a classic example of a Biopolymer and it is the main structure building protein in
our hair and nails. Useful keratin extracts have been long sought after as highly prized cosmetic ingredients.

How Does It Work?

When it comes to keratin, it’s extreme toughness is the key. Keratin’s durability and strength protect and improve the hair both inside and out.
What’s the unique benefit to this ingredient? The small size of the Keratin molecules penetrate under the hair’s cuticle and seep into the inner hair shaft, helping to improve
the quality of the hair from the inside. The Keratin fills in the gaps between the cuticle and the inner hair shaft and becomes sealed into the hair’s inner structure by the high
heat flat iron.

Who is the best candidate for a Keratin Treatment?

A. It has been our experience, that anyone who has frizzy, damaged or processed hair. We have performed the treatment on every hair type (fine, course, frizzy, curly), as well
as hair that has been permed, Japanese straightened and extensions. In doing so, we have found that with proper communication and a well considered application,
everyone can look great.


Q. What kind of look will you get from it?

A. The hair will be left frizz-free, shiny, effortlessly manageable and with plenty of body and bounce. There will still be the option to wear hair curly/wavy (depending on the hair
type) and the freedom to blow dry hair smooth and straight in a fraction of the time invested prior to receiving the treatment.

Q. Can I still receive a Keratin Treatment if I have highlights and/or color?

A. Yes, actually this treatment will improve the health of color-treated/highlighted hair by conditioning the hair while sealing the cuticle for enhanced color, reduced frizz and
radiant shine.

Q. Will this service make my hair straight?

A. If your hair is wavy, the it will make your hair appear naturally straight and healthy. If your hair is very curly, it will minimize frizz while enhancing the appearance of the natural
wave/curl. If you have straight, frizzy hair, this treatment will eliminate frizz and promote radiant shine.

Q. How long does the treatment last?

A. The treatment will last for 3-6 MONTHS if the After-Care Maintenance products line are used. This service is a cumulative treatment, in that the more
you receive it, the healthier the hair will be and the longer the result will last.

Q. Can you apply it directly on top of other relaxers and strengtheners?

A. Yes. The it actually works best on chemically treated hair, and helps to improve the hairs condition by fortifying each strand with essential amino acids.

The Keratin Treatment is great to perform when someone is trying to move away from having relaxers or Japanese straighteners. It puts movement back into the hair,
allowing the hair to look its best.

Q. Will my hair lose volume if I receive this keratin treatment?

A. No, your hair will not lose volume as a result of receiving this treatment. Your hair will maintain its natural volume and you will still receive great bend and memory when
blow-drying and/or using a curling iron.

Q. Will my hair return to its original state after the Brazilian keratin treatment has completed its life cycle?

A. Yes, the hair will revert to its original state once the Brazilian keratin treatment has completed its life cycle of 12-24 weeks, however, the condition of the hair will actually
improve as a result of the fortifying and conditioning nature of the product.

Q. Can you color your hair the same day you receive this treatment?

A. Yes, however, you must color your hair prior to having this smoothing treatment.


Q. How soon can you
touch up your color?

A. You should wait at least two weeks to administer color to the hair after you receive a Keratin treatment.


Q. Can I receive this treatment if I have over-processed blond hair? What if my hair is platinum blond?

A. It is important for every stylist to assess the condition of the client’s hair to make sure it is in a healthy enough state to apply extreme heat through the use of a flat iron. If it is
felt that the hair is in questionable condition the stylist will have to determine the appropriate amount of heat to apply.

Q. Can you perform this treatment on extensions?

A. Yes, our treatment can be use perfectly on hair extensions. If you wish to perform the treatment on extensions that are already in the hair, the stylist will need to be extremely
careful. Our solution acts as a conditioning agent, we are careful and we first separate the extension hair from the client’s own hair and a great results can be achieved.

Q. How is the keratin treatment different from the Japanese straightening method many people are familiar with?

A. Japanese hair straightening changes the actual structure of the hair. In doing so, there is an obvious difference between the new hair growth and the hair that has been
treated, resulting in a life-long commitment to continuing the straightener or cutting hair off (if client is unhappy with the result).  This service can also leave the hair flat, too
straight and with little to no shine or luster. The hair's integrity seems to be compromised, and after a few treatments, the hair appears to be in an unhealthy state.

Q. How soon can I receive the next treatment after I receive my first treatment?

A.   A Keratin treatment is just like a conditioning treatment, so you will not harm the hair by performing them too soon or too much, however, please remember that you can
only fill the cuticle to its capacity. If a client wants to come back for another treatment, you can have the client come back in 10 days following the first treatment (Safe, a
treatment like no other!).
CALL 727 819 1640 FOR YOUR FREE CONSULTATION!

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BRAZILIAN KERATIN TREATMENT -  Our Keratin Treatment will  make your hair shinier and softer like never before!
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We all deserve a treat so starting at
$299 you can have Gorgeous Hair Extensions
or a Brazilian Keratin Treatment starting at $99.
Not to be combined with other offers.
Call and reserve your hair appointment
727 819-1640.
Just mention our web site AND this offer!
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When you come into the salon, our specialists help you find the right style for you.
We take into account all your desires.
Remember at RIO SALONS, a no sales pressure environment is always present!
Beauty salon - Rio Hair Salons | Hair Salon Services | Hair Extensions | Bridal Salon | Hair Styles
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